Pixel Tracker

Saturday, February 23 , 2019, 8:27 pm | Partly Cloudy 52º

 
 
 
 

Owner of Burned-Out Printing Business on De la Vina Vows to Carry On

Late-night weekend blaze, sparked by an electrical problem, caused an estimated $200,000 in damage to DCM Graphics

Francesca Rizzo took over her father’s printing and graphic-design business earlier this year, but nothing could have prepared her for what happened Saturday night.

When Rizzo picked up the phone at 11:45 p.m. Saturday, the Santa Barbara Fire Department told her there was a fire at her shop on De la Vina Street.

“I don’t know if you can see through the screen door, but everything is gone,” Rizzo said Monday.

An electrical fire sparked a blaze that charred DCM Graphics, 3016 De la Vina St., on Saturday night, authorities said.

Five engines, a ladder truck, one light and air unit, a battalion chief and an investigator responded to the fire at 11:15 p.m. and contained it to that store. No one was injured.

Adjacent stores, including David Roth Photography, sustained smoke damage.

“The Fire Department prevented the whole building from burning down,” Roth said. “They saved my birds and saved my place.”

Frank Rizzo ran the family-owned business for the past 15 years, and DCM Graphics was at De la Vina Street location for the past two. DCM provides full color printing and graphic design; the business was full of printers, copiers, paperwork and computers.

Fire authorities estimated the blaze caused $150,000 in property damage and $50,000 in losses for contents.

A burned door at DCM Graphics with a sign saying the business remains open despite a weekend fire.
A burned door at DCM Graphics with a sign saying the business remains open despite a weekend fire. (Alex Kacik / Noozhawk photo)

The Rizzos spent Easter Sunday in shock, Francesca Rizzo said.

“We were numb,” she said. “Sunday we kept to ourselves and figured out what we needed to do. Now, it has sunken in. It looks like a movie scene. We didn’t think it was happening, we didn’t think it was true.”

But the Rizzos haven’t stopped the business. They rerouted their phone system, they will temporarily hold conference meetings at Kevin O’Connor’s space at FindTheBest and they have started replacing lost work.

“Everyone says stuff is replaceable, but it takes a long time to build a business, to lose it all is kind of crazy,” Francesca Rizzo said. “Yes, what happened was tragic but we won’t let it affect the businesses — we are staying open.”

The Rizzos have been good neighbors, said Steven Padrick of Alamar Dental Studio.

“I hate to see a small business get hammered; we have enough going against us as it is,” he said. “They are a nice family owned business and it’s sad to see this happen.”

Francesca Rizzo said the city is lucky to have the Santa Barbara Fire Department.

“We will pick up the pieces and start back up,” she said.

Noozhawk business writer Alex Kacik can be reached at .(JavaScript must be enabled to view this email address). Follow Noozhawk on Twitter: @noozhawk, @NoozhawkNews and @NoozhawkBiz. Connect with Noozhawk on Facebook.

Support Noozhawk Today

You are an important ally in our mission to deliver clear, objective, high-quality professional news reporting for Santa Barbara, Goleta and the rest of Santa Barbara County. Join the Hawks Club today to help keep Noozhawk soaring.

We offer four membership levels: $5 a month, $10 a month, $25 a month or $1 a week. Payments can be made using a credit card, Apple Pay or Google Pay, or click here for information on recurring credit-card payments and a mailing address for checks.

Thank you for your vital support.

Become a Noozhawk Supporter

First name
Last name
Email
Select your monthly membership
Or choose an annual membership
×

Payment Information

Membership Subscription

You are enrolling in . Thank you for joining the Hawks Club.

Payment Method

Pay by Credit Card:

Mastercard, Visa, American Express, Discover
One click only, please!

Pay with Apple Pay or Google Pay:

Noozhawk partners with Stripe to provide secure invoicing and payments processing.
You may cancel your membership at any time by sending an email to .(JavaScript must be enabled to view this email address).

  • Ask
  • Vote
  • Investigate
  • Answer

Noozhawk Asks: What’s Your Question?

Welcome to Noozhawk Asks, a new feature in which you ask the questions, you help decide what Noozhawk investigates, and you work with us to find the answers.

Here’s how it works: You share your questions with us in the nearby box. In some cases, we may work with you to find the answers. In others, we may ask you to vote on your top choices to help us narrow the scope. And we’ll be regularly asking you for your feedback on a specific issue or topic.

We also expect to work together with the reader who asked the winning questions to find the answer together. Noozhawk’s objective is to come at questions from a place of curiosity and openness, and we believe a transparent collaboration is the key to achieve it.

The results of our investigation will be published here in this Noozhawk Asks section. Once or twice a month, we plan to do a review of what was asked and answered.

Thanks for asking!

Click Here to Get Started >

Reader Comments

Noozhawk is no longer accepting reader comments on our articles. Click here for the announcement. Readers are instead invited to submit letters to the editor by emailing them to [email protected]. Please provide your full name and community, as well as contact information for verification purposes only.

Daily Noozhawk

Subscribe to Noozhawk's A.M. Report, our free e-Bulletin sent out every day at 4:15 a.m. with Noozhawk's top stories, hand-picked by the editors.

Sign Up Now >