Monday, May 28 , 2018, 2:56 am | Overcast 59º


Deadline Extended for Businesses to Sign Up for Inaugural ‘Real Change Day’

Restaurants, retailers and others are invited to support local street outreach programs

In April, the alternate giving and panhandling education campaign “Real Change, Not Spare Change” was launched to provide education and ways for people in Santa Barbara to redirect their generosity to better help those in need in the community. Now, all Santa Barbara businesses are invited to support the cause on July 21, the campaign’s first “Real Change Day.”

On this day, businesses are asked to dedicate a percentage of their sales as a donation to the “Real Change, Not Spare Change” campaign. The donation will be managed by Casa Esperanza to help fund the street outreach that is the key to connecting the homeless with needed services. The deadline for businesses to participate in the first “Real Change Day” has been extended until Friday, July 9.

Businesses can decide the donation they would like to offer to “Real Change, Not Spare Change,” a donation amount or percent of July 21 sales.

“Real Change Day” will be promoted through media sponsorships and other publicity to encourage the community to make a Real Change on July 21 by patronizing participating restaurants, retail and other local businesses. All participating businesses will be listed in publicity materials and on the Real Change campaign Web site. Logos can be included for those signing up by the July 9 deadline. Click here to download a participation form.

Businesses, workplaces and community groups also can help support Real Change at any time by hosting countertop donation boxes, countertop signs or posters.

Casa Esperanza staff and volunteers collect the donations on a regular pickup schedule or can be called for special pickup when a donation box is full. To receive a donation box and other materials, businesses or community groups should call the Santa Barbara Downtown Organization at 805.962.2098 x25.

Santa Barbara residents and visitors are encouraged to participate in this first Real Change Day by purchasing goods and services from participating businesses on July 21. Additionally, those interested can contribute to “Real Change, Not Spare Change” online or by cell phone by texting “ChangeSB” to 85944. The Web site also includes ideas for other ways to support or get involved with local services.

An estimated $600,000 is given by residents and visitors to people who panhandle in Santa Barbara each year. Real Change aims to redirect this generosity and compassion to support the local services that serve those in need.

Click here for more information about the campaign.

— Marjorie Wass is a publicist.


Support Noozhawk Today

You are an important ally in our mission to deliver clear, objective, high-quality professional news reporting for Santa Barbara, Goleta and the rest of Santa Barbara County. Join the Hawks Club today to help keep Noozhawk soaring.

We offer four membership levels: $5 a month, $10 a month, $25 a month or $1 a week. Payments can be made through PayPal below, or click here for information on recurring credit-card payments.

Thank you for your vital support.

Become a Supporter

Enter your email
Select your membership level

Payment Information

You are purchasing:

Payment Method

Pay by Credit Card:

Mastercard, Visa, American Express, Discover

Pay with Apple Pay or Google Pay:

Noozhawk partners with Stripe to provide secure invoicing and payments processing.

  • Ask
  • Vote
  • Investigate
  • Answer

Noozhawk Asks: What’s Your Question?

Welcome to Noozhawk Asks, a new feature in which you ask the questions, you help decide what Noozhawk investigates, and you work with us to find the answers.

Here’s how it works: You share your questions with us in the nearby box. In some cases, we may work with you to find the answers. In others, we may ask you to vote on your top choices to help us narrow the scope. And we’ll be regularly asking you for your feedback on a specific issue or topic.

We also expect to work together with the reader who asked the winning questions to find the answer together. Noozhawk’s objective is to come at questions from a place of curiosity and openness, and we believe a transparent collaboration is the key to achieve it.

The results of our investigation will be published here in this Noozhawk Asks section. Once or twice a month, we plan to do a review of what was asked and answered.

Thanks for asking!

Click Here to Get Started >

Reader Comments

Noozhawk is no longer accepting reader comments on our articles. Click here for the announcement. Readers are instead invited to submit letters to the editor by emailing them to [email protected]. Please provide your full name and community, as well as contact information for verification purposes only.

Daily Noozhawk

Subscribe to Noozhawk's A.M. Report, our free e-Bulletin sent out every day at 4:15 a.m. with Noozhawk's top stories, hand-picked by the editors.

Sign Up Now >