Thursday, June 21 , 2018, 11:14 pm | Fair 61º

 
 
 
 

County Strikes Gold with Green Waste Campaign

The Public Works Department wins a Gold Excellence Award for the second year in a row

For the second year in a row, the Santa Barbara County Public Works Department has struck gold by winning a prestigious Gold Excellence Award from the Solid Waste Association of North America.

Last year, the county took top honors for its overall Integrated Waste Management system. This year’s award is for marketing, as embodied by the Green Waste Awareness campaign conducted in 2008 by the Resource Recovery & Waste Management Division.

SWANA’s national awards program recognizes excellence in waste management programs that promote positive social, environmental and economically sound principles. The winning effort creatively utilized an array of original songs, educational mailers, Spanish language television spots and movie theater ads to reach its target audience.

The campaign imparted three important messages: How to Keep Green Waste Clean; How to Use the Mulch Created from the Green Waste Collection; and How the County Can Help You with Backyard Composting. Partners included the city of Goleta and local media resources, with great contributions from musicians Tom Ball and Kenny Sultan and RAVE & Associates graphic design.

“Even though our recycling programs are already highly successful, we are always trying to do better,” Supervisor Salud Carbajal said. “This award is a tribute to our public works employees who found creative and fun ways to reach the public on an important part of our recycling system.”

The RRWMD waste management system serves the cities of Buellton, Goleta, Santa Barbara and Solvang, in addition to the northern and southern unincorporated areas of Santa Barbara County. Click here to view the award-winning campaign elements.

“The songs and the overall “Closing the Loop” theme really captured our approach,” said Scott McGolpin, director of the Public Works Department. “We are collecting a locally generated product that used to go to the landfill and finding a second life for it as mulch that helps save water and replenish the land throughout the county.”

— Thomas Chiarodit is a senior program specialist for the Resource Recovery & Waste Management Division of the Santa Barbara County Public Works Department.

Support Noozhawk Today

You are an important ally in our mission to deliver clear, objective, high-quality professional news reporting for Santa Barbara, Goleta and the rest of Santa Barbara County. Join the Hawks Club today to help keep Noozhawk soaring.

We offer four membership levels: $5 a month, $10 a month, $25 a month or $1 a week. Payments can be made through PayPal below, or click here for information on recurring credit-card payments.

Thank you for your vital support.

Become a Noozhawk Supporter

First name
Last name
Enter your email
Select your membership level
×

Payment Information

You are purchasing:

Payment Method

Pay by Credit Card:

Mastercard, Visa, American Express, Discover

Pay with Apple Pay or Google Pay:

Noozhawk partners with Stripe to provide secure invoicing and payments processing.

  • Ask
  • Vote
  • Investigate
  • Answer

Noozhawk Asks: What’s Your Question?

Welcome to Noozhawk Asks, a new feature in which you ask the questions, you help decide what Noozhawk investigates, and you work with us to find the answers.

Here’s how it works: You share your questions with us in the nearby box. In some cases, we may work with you to find the answers. In others, we may ask you to vote on your top choices to help us narrow the scope. And we’ll be regularly asking you for your feedback on a specific issue or topic.

We also expect to work together with the reader who asked the winning questions to find the answer together. Noozhawk’s objective is to come at questions from a place of curiosity and openness, and we believe a transparent collaboration is the key to achieve it.

The results of our investigation will be published here in this Noozhawk Asks section. Once or twice a month, we plan to do a review of what was asked and answered.

Thanks for asking!

Click Here to Get Started >

Reader Comments

Noozhawk is no longer accepting reader comments on our articles. Click here for the announcement. Readers are instead invited to submit letters to the editor by emailing them to [email protected]. Please provide your full name and community, as well as contact information for verification purposes only.

Daily Noozhawk

Subscribe to Noozhawk's A.M. Report, our free e-Bulletin sent out every day at 4:15 a.m. with Noozhawk's top stories, hand-picked by the editors.

Sign Up Now >

Meet Your Realtor Sponsored by Village Properties

Photo of Dianne and Brianna Johnson
Dianne and Brianna Johnson
"We are committed to making our clients feel special by providing the concierge level service they deserve."

Full Profile >