Pixel Tracker

Tuesday, February 19 , 2019, 11:45 am | Fair 54º


Big Green Cleaning Brings Sweeping Changes with New Look, Name

After 31 years as ServiceMaster franchise, company is now locally owned and operated

Allen Williams didn’t know green was his color until his cleaning company recently underwent a makeover.

No longer beneath the yellow umbrella of ServiceMaster, a national cleaning service provider, Williams has decided to take his Santa Barbara-based company hyper local under the new name of Big Green Cleaning Co.

Same customers, quality of service and friendly faces — just a different look, DBA and more reasons to be excited about the future.

Williams, who has owned the local ServiceMaster franchise the past 31 years, said the company began making the switch to sole local ownership on May 5. Employees are putting the final touches on the transition now via new brochures, signs and green uniforms.

Some locals may have also heard the news from workers who have hand-delivered buckets of cookies to loyal customers, some of which have been with Williams since the franchise opened in Santa Barbara in 1979.

“We’re still doing the same exact things we were doing 34 years ago,” Williams told Noozhawk. “That growth has been slow and steady. This is a brick-on-brick business.”

The new name derives from the company itself. Big because the company is the biggest — serving 34 percent of the commercial building market share from Carpinteria to Goleta — and green because the company has begun pushing the lesser-known, eco-friendly cleaning options that have been available all along.

Williams said the company’s 260 employees clean some 560 commercial buildings, taking in $6 million annually. Many of the employees are part time and use the second job to supplement other income, he added.

Beyond the aesthetic changes, Williams said the new name will allow Big Green Cleaning to offer different, improved product lines that won’t need to be approved at a corporate level.

“We get to make our own choices,” he said, noting the products, processes and principles that govern “green” cleaning.

“We have been green for a long time. Green cleaning is making smart choices. It’s not just about the juice.”

The company is also planning a fall move to 4860 Calle Real, across from In-N-Out Burger, from its current headquarters at 4183 State St.

A new website is in the works, as well as a new business model to begin cleaning homes by the fall, in addition to commercial properties — something the company wasn’t permitted to do before.

Williams said Big Green Cleaning still has a good relationship with ServiceMaster, which has another local franchise, but he couldn’t hide enthusiasm for the possibilities ahead.

“We’re excited about what we do,” he said. “Sometimes we get overexcited about cleaning dirt ... It’s not really about microbes of dirt. It’s about serving your customers.”

Noozhawk staff writer Gina Potthoff can be reached at .(JavaScript must be enabled to view this email address). Follow Noozhawk on Twitter: @noozhawk, @NoozhawkNews and @NoozhawkBiz. Connect with Noozhawk on Facebook.

Talk to Us!

Please take Noozhawk's audience survey to help us understand what you expect — and want — from us. It'll take you just a few minutes. Thank you!

Get Started >

Support Noozhawk Today

You are an important ally in our mission to deliver clear, objective, high-quality professional news reporting for Santa Barbara, Goleta and the rest of Santa Barbara County. Join the Hawks Club today to help keep Noozhawk soaring.

We offer four membership levels: $5 a month, $10 a month, $25 a month or $1 a week. Payments can be made using a credit card, Apple Pay or Google Pay, or click here for information on recurring credit-card payments and a mailing address for checks.

Thank you for your vital support.

Become a Noozhawk Supporter

First name
Last name
Select your monthly membership
Or choose an annual membership

Payment Information

Membership Subscription

You are enrolling in . Thank you for joining the Hawks Club.

Payment Method

Pay by Credit Card:

Mastercard, Visa, American Express, Discover
One click only, please!

Pay with Apple Pay or Google Pay:

Noozhawk partners with Stripe to provide secure invoicing and payments processing.
You may cancel your membership at any time by sending an email to .(JavaScript must be enabled to view this email address).

  • Ask
  • Vote
  • Investigate
  • Answer

Noozhawk Asks: What’s Your Question?

Welcome to Noozhawk Asks, a new feature in which you ask the questions, you help decide what Noozhawk investigates, and you work with us to find the answers.

Here’s how it works: You share your questions with us in the nearby box. In some cases, we may work with you to find the answers. In others, we may ask you to vote on your top choices to help us narrow the scope. And we’ll be regularly asking you for your feedback on a specific issue or topic.

We also expect to work together with the reader who asked the winning questions to find the answer together. Noozhawk’s objective is to come at questions from a place of curiosity and openness, and we believe a transparent collaboration is the key to achieve it.

The results of our investigation will be published here in this Noozhawk Asks section. Once or twice a month, we plan to do a review of what was asked and answered.

Thanks for asking!

Click Here to Get Started >

Reader Comments

Noozhawk is no longer accepting reader comments on our articles. Click here for the announcement. Readers are instead invited to submit letters to the editor by emailing them to [email protected]. Please provide your full name and community, as well as contact information for verification purposes only.

Daily Noozhawk

Subscribe to Noozhawk's A.M. Report, our free e-Bulletin sent out every day at 4:15 a.m. with Noozhawk's top stories, hand-picked by the editors.

Sign Up Now >

Meet Your Realtor Sponsored by Village Properties

Photo of John Sener
John Sener
"I am known for tenacity, diligence, honesty, and sound decision making with the ultimate goal of closing every transaction to the satisfaction of all involved parties."

Full Profile >