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Thursday, January 17 , 2019, 12:02 pm | Overcast 59º

 
 
 
 

Bill Macfadyen: Noozhawk Proudly Announces Our Newly Redesigned A.M. Report

Start your day with Noozhawk's new A.M. Report.
Start your day with Noozhawk's new A.M. Report.

Noozhawk's journey as a New Media pioneer has been fascinating. There's not much of a roadmap for where we're going, but there is an abundance of data. We study that information for clues about where our readers want to go.

A peculiar phenomenon has been something we noticed early on with our e-Bulletin and how our readers interact with it. Even though our 8,000 subscribers visit the website when they click on a story, a surprisingly large number of them think of the e-Bulletin as Noozhawk. When they finally discover there's a lot more news where that came from, they're amazed. I hear it almost every week.

To emphasize that the e-Bulletin is a product of Noozhawk, we've redesigned and renamed it, and are launching our new A.M. Report with the Aug. 2 edition.

Our graphic designer, Laura Bolton, has given it a fresh look with an identity of its own, rather than one that resembles noozhawk.com. She also simplified the format to focus attention on a sampling of our top stories, instead of a long list of headlines. Our intention is to get readers to click through to our website, where they'll find the mother lode of local news. Laura also added a couple of navigation rows with tabs that click back to the website for specific topics, like Business or Nonprofits.

Meanwhile, Jon Martin of Santa Barbara-based JFM Web Design, has done a terrific job coding it through on the backend, and significantly paring down our production time. Perhaps his biggest breakthrough was creating the technology to serve our A.M. Report ads from our ad server, which enables us to provide our clients with comprehensive and immediate analytics.

If you're not receiving our free A.M. Report, click here to subscribe and we'll deliver it to your inbox every day at 4:15 a.m.

Thank you for your support.

Noozhawk publisher Bill Macfadyen can be reached at .(JavaScript must be enabled to view this email address). Follow Noozhawk on Twitter: @noozhawk. Connect with Noozhawk on Facebook.

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Noozhawk Asks: What’s Your Question?

Welcome to Noozhawk Asks, a new feature in which you ask the questions, you help decide what Noozhawk investigates, and you work with us to find the answers.

Here’s how it works: You share your questions with us in the nearby box. In some cases, we may work with you to find the answers. In others, we may ask you to vote on your top choices to help us narrow the scope. And we’ll be regularly asking you for your feedback on a specific issue or topic.

We also expect to work together with the reader who asked the winning questions to find the answer together. Noozhawk’s objective is to come at questions from a place of curiosity and openness, and we believe a transparent collaboration is the key to achieve it.

The results of our investigation will be published here in this Noozhawk Asks section. Once or twice a month, we plan to do a review of what was asked and answered.

Thanks for asking!

Click Here to Get Started >

Reader Comments

Noozhawk is no longer accepting reader comments on our articles. Click here for the announcement. Readers are instead invited to submit letters to the editor by emailing them to [email protected]. Please provide your full name and community, as well as contact information for verification purposes only.