Thursday, September 21 , 2017, 9:46 pm | Fair 62º

 
 
 
 

With World-Class Craftsmanship, Mark Singer’s Outdoor Furniture Is Just What You Need for R&R

Giati designs evoke a resort lifestyle with attention to details, luxurious comfort and durability

Giati furntiture, such as this teak table set, is based on Mark Singer’s hand-drawn designs, which he oversees right through the production.
Giati furntiture, such as this teak table set, is based on Mark Singer’s hand-drawn designs, which he oversees right through the production. (Giati.com photo)

Tucked away in an unassuming location in Carpinteria is a local furniture designer with one simple goal: make the best outdoor furniture in the world.

Mark Singer is known for his diverse designs, spanning styles from contemporary to traditional. (Giati.com photo)
Mark Singer is known for his diverse designs, spanning styles from contemporary to traditional. (Giati.com photo)

In spring and summer, of course, our mailboxes are flooded with catalogs selling outdoor furniture, much of it mass-produced and often sold at discounts.

The furniture that Mark Singer designs for Giati is not what you might find in one of these catalogs, and although the company sometimes fills large orders, his furniture is neither mass-produced nor available at bargain prices.

“The guiding principles at Giati are quality and integrity,” said Sharon Collier, Giati’s chief operating officer. “Our goal is to make the best outdoor furniture you can buy. Period. Because when you buy quality, it will last.”

Singer has been designing furniture for many years and, according to the Giati website, he continues to design his furniture the old-fashioned way. He draws each design by hand through various stages, and then works closely with prototype creators to make sure that every element has been thought through.

“His work has been represented in a number of the nation’s most renowned museums, including New York’s Museum of Modern Art, San Francisco Museum of Modern Art and the Boston Museum of Fine Arts,” the website proclaims.

Singer’s teak and cast metal furniture, market umbrellas, pavilions and textiles are used at prestigious clubs and resorts, such as The Four Seasons Resort Hualalai on Hawai’i, the Hong Kong Jockey Club, Jumby Bay Resort Antigua and The Wynn Las Vegas & Encore Resort.

Before starting Giati in 1990, Singer designed furniture for other companies for many years.

Although his globe-traveling furniture is made in Singapore, shipped worldwide and featured in many design centers across the country, Singer’s home is on the Central Coast. He runs both the fabric and furniture branches of his company out of his Carpinteria headquarters.

Giati furniture is not inexpensive (a chaise lounge can cost close to $6,000 retail), but Collier explains that they pay for themselves over time.

“We have customers whose cushions and umbrellas stand up to 15 years of intense hotel use before needing to be replaced,” she said. “The furniture lasts even longer. It’s that well made, and what you would expect from an extreme luxury product.”

Singer’s designs are diverse and range from contemporary to traditional.

“Without fail, Mark surprises us,” Collier said.

Of particular note are Singer’s custom-made fabric pavilions, which seem to offer another world — one much more romantic and luxurious — to escape to.

Although there is no set date, locals who are in the know are on the lookout for announcements of a once-a-year sale, held each fall at Giati’s Carpinteria location at 1125 Mark Ave. This sale is an opportunity for those who are not working with a designer to have access to the Giati line of products at a discount.

Collier also explained, though, that those really interested in Giati quality should come and take a look at the company showroom. Giati can always help connect a buyer with a designer or order through a design center or showroom.

The words, “Design preferences are subjective ... ergonomics, quality and craftsmanship are not” are clearly behind Singer’s unwavering goal to make the best outdoor furniture product on the market.

— Noozhawk contributing writer Hilary Doubleday can be reached at .(JavaScript must be enabled to view this email address). Follow Noozhawk on Twitter: @noozhawk, @NoozhawkNews and @NoozhawkBiz. Connect with Noozhawk on Facebook.

Furniture from Giati’s Palazzio collection. (Giati.com photo)
Furniture from Giati’s Palazzio collection. (Giati.com photo)

  • Ask
  • Vote
  • Investigate
  • Answer

Noozhawk Asks: What’s Your Question?

Welcome to Noozhawk Asks, a new feature in which you ask the questions, you help decide what Noozhawk investigates, and you work with us to find the answers.

Here’s how it works: You share your questions with us in the nearby box. In some cases, we may work with you to find the answers. In others, we may ask you to vote on your top choices to help us narrow the scope. And we’ll be regularly asking you for your feedback on a specific issue or topic.

We also expect to work together with the reader who asked the winning questions to find the answer together. Noozhawk’s objective is to come at questions from a place of curiosity and openness, and we believe a transparent collaboration is the key to achieve it.

The results of our investigation will be published here in this Noozhawk Asks section. Once or twice a month, we plan to do a review of what was asked and answered.

Thanks for asking!

Click here to get started >

Support Noozhawk Today

You are an important ally in our mission to deliver clear, objective, high-quality professional news reporting for Santa Barbara, Goleta and the rest of Santa Barbara County. Join the Hawks Club today to help keep Noozhawk soaring.

We offer four membership levels: $5 a month, $10 a month, $25 a month or $1 a week. Payments can be made through PayPal below, or click here for information on recurring credit-card payments.

Thank you for your vital support.



Daily Noozhawk

Subscribe to Noozhawk's A.M. Report, our free e-Bulletin sent out every day at 4:15 a.m. with Noozhawk's top stories, hand-picked by the editors.

Sign Up Now >