Pixel Tracker

Wednesday, January 23 , 2019, 11:12 pm | Fair 47º


Westmont College Revises Its Seal, Unifies Its Identity

Westmont College has adopted an updated seal and a new unified identity system to better communicate its mission and character and increase recognition of the college.

Westmont seal
Westmont College's new seal.

The new graphic elements will create greater consistency across all materials.

The seal will appear on official communications and be used for formal occasions. The revision makes the elements stronger and more distinctive.

The open Bible shows the source of our authority in faith and practice and the active learning of a rigorous Westmont education. A torch replaces the lamp to better reflect knowledge lighting both the mind and the spirit. Using a single cross instead of three crosses emphasizes the saving death of Christ. The simplified crown includes three points to represent the Trinity. With the star, it also symbolizes the incarnation and lordship of Christ.

The motto, Christus primatum tenens, Christ holding preeminence, comes from Colossians 1:18. The traditional typeface in Westmont College and the modern font of the motto reflect a dual commitment to continuing the college’s heritage and embracing its future.

The new primary signature will identify all academic and co-curricular offices, departments and programs involved in carrying out the college’s core mission. It will become Westmont’s most commonly used logo.

Individual departments will adopt a variation of this signature.

A few college-related entities focused on off-campus constituencies, such as the Westmont Ridley-Tree Museum of Art, the Wallace Emerson Society and the Gaede Institute for the Liberal Arts, will use an icon related to the revised seal that includes one of the elements or reflects the four-quadrant design.

Westmont is phasing in the system and will adopt it exclusively in 2015.

— Scott Craig is the media relations manager for Westmont College.


Support Noozhawk Today

You are an important ally in our mission to deliver clear, objective, high-quality professional news reporting for Santa Barbara, Goleta and the rest of Santa Barbara County. Join the Hawks Club today to help keep Noozhawk soaring.

We offer four membership levels: $5 a month, $10 a month, $25 a month or $1 a week. Payments can be made using a credit card, Apple Pay or Google Pay, or click here for information on recurring credit-card payments and a mailing address for checks.

Thank you for your vital support.

Become a Noozhawk Supporter

First name
Last name
Select your monthly membership
Or choose an annual membership

Payment Information

Membership Subscription

You are enrolling in . Thank you for joining the Hawks Club.

Payment Method

Pay by Credit Card:

Mastercard, Visa, American Express, Discover
One click only, please!

Pay with Apple Pay or Google Pay:

Noozhawk partners with Stripe to provide secure invoicing and payments processing.
You may cancel your membership at any time by sending an email to .(JavaScript must be enabled to view this email address).

  • Ask
  • Vote
  • Investigate
  • Answer

Noozhawk Asks: What’s Your Question?

Welcome to Noozhawk Asks, a new feature in which you ask the questions, you help decide what Noozhawk investigates, and you work with us to find the answers.

Here’s how it works: You share your questions with us in the nearby box. In some cases, we may work with you to find the answers. In others, we may ask you to vote on your top choices to help us narrow the scope. And we’ll be regularly asking you for your feedback on a specific issue or topic.

We also expect to work together with the reader who asked the winning questions to find the answer together. Noozhawk’s objective is to come at questions from a place of curiosity and openness, and we believe a transparent collaboration is the key to achieve it.

The results of our investigation will be published here in this Noozhawk Asks section. Once or twice a month, we plan to do a review of what was asked and answered.

Thanks for asking!

Click Here to Get Started >

Reader Comments

Noozhawk is no longer accepting reader comments on our articles. Click here for the announcement. Readers are instead invited to submit letters to the editor by emailing them to [email protected]. Please provide your full name and community, as well as contact information for verification purposes only.