The annual Old Town Goleta Holiday Parade will be back this year at 6 p.m. Saturday, Dec. 6, the Greater Goleta Santa Barbara Lions Club has announced. 

The hometown event, presented by Fuel Depot and Elks Lodge, will again light up Hollister Avenue, with the parade route stretching from Orange Avenue to Kinman Avenue, featuring elaborate floats, musical acts, dance groups, and happy participants.

Organizations and individuals can make an impact by becoming parade sponsors. Funds raised through the parade directly support the Lions Club’s mission to promote sight and hearing health in local schools.

Thanks to community sponsorships, the Lions Club provided screenings for more than 3,500 elementary students in 2024, with 6% of those children identified as needing vision or hearing assistance. 

Last year’s celebration brought together 1,750 participants, 85 community groups, and 4,000-5,000 spectators, making it one of the most well-attended events of the season. With even more participation expected this year, organizers are seeking 80 volunteers to help bring the 2025 parade to life.

Sponsorship opportunities are available at the following levels: 
Presenting Sponsor ($5000)
North Pole Diamond Sponsor ($3000)
Reindeer Platinum Sponsor ($1500)
Candy Cane Gold Sponsor ($1000)
Silver Bells Silver Sponsor ($500)
Snowman Bronze Sponsor ($250)
Elf Copper Sponsor ($100)

Sponsors will have a chance to be recognized on the parade’s social media channels during the months leading up to the parade.

Community members can sign up as volunteers to help with preparations or assist on the day of the parade by contacting goletaholidayparade@gmail.com.

Those interested in participating can register for a fee of $45 for general entries, and $30 for schools and nonprofits. School bands are free.

For more about sponsorship opportunities, volunteering, and participation, visit www.goletaholidayparade.org or email goletaholidayparade@gmail.com.