Prospective homeowners are going to preview any property on the internet before they buy. That’s why your online listing needs a series of attractive images to show off the home’s best features. Consider hiring a professional real estate photographer, particularly if you want to sell quickly.
Statistics show that property listings featuring high-quality online photographs sell more than 30 percent faster than those with average or poor-quality images. Pro-shot images give potential buyers an early sense of how they could fit into the space. Once you’ve settled on a photographer, schedule a date far enough in the future that there’s time to spruce things up. It’s time to get everything ready for the spotlight.
THOROUGH CLEANING
It may seem obvious, but begin by making sure every area is spotless. Pay attention to every room, cleaning surfaces and floors. Make sure the beds are made and put away any loose shoes, toys, jackets and pet accessories. Don’t overlook spots you assume might be out of sight, as photographers might rearrange furniture and other belongings to more effectively showcase your property.
If you want to help buyers envision themselves in the home, take down personal pictures and sentimental items. Neutral colors and decorations will attract a broader audience of potential buyers. If needed, organize care for pets and children. Turn off electronic devices like TVs and computer screens. Fresh flowers and plants can add vibrancy. Also, switch off ceiling fans to ensure photos appear clean and clear.
ADJUST THE LIGHTING
Open curtains and blinds to let the sunshine in. Turn on every light fixture available, including lamps and those in ceiling fans, under cabinets and around the vanity. If you have a fireplace, consider lighting it or placing candles to create a warm and inviting atmosphere. Schedule the photo session during hours when the lighting appears soft and diffused.
DON’T FORGET OUTSIDE
First impressions count — and that starts outside. If you have a lawn, mow it and then carefully edge the yard and sidewalks. Sweep the driveway and scrub away any stains. Remove all yard debris and weed and trim gardens to make the home’s exterior as attractive as possible. Move any vehicles parked in the driveway or street, then declutter garages or carports so potential buyers can more easily view these areas.


