• Lorena Gutierrez Cheverez, left, is the founder of La Playa Pilates, which is now owned by Kristin Turner. The studio at 1809 E. Cabrillo Blvd. on the edge of Montecito recently celebrated its 15th anniversary. (Judy Foreman / Noozhawk photo via iPhone)
A dark-haired man in glasses with a beard and a mustache smiles at the camera

William M. Macfadyen, Noozhawk Publisher

Bill Macfadyen is Noozhawk’s founder and publisher. Contact him at wmacfadyen@noozhawk.com, and follow him on Instagram: @bill.macfadyen. The opinions expressed are his own.